NOK Adapts to Automotive Industry Changes with New Technologies
NOK's goal is to achieve consolidated sales of one trillion yen by FY2031, coinciding with its 90th anniversary. The automotive industry is undergoing a once-in-a-century transformation, and as a key supplier to the sector, NOK is evolving to handle these changes.
On May 22, 2024, at the Automotive Engineering Exposition 2024 held at Pacifico Yokohama, NOK showcased cutting-edge products and technologies to address critical societal challenges, including electrification and carbon neutrality (net zero greenhouse gas emissions). Earlier in April, the company introduced a unified corporate identity (CI) for its 92 Group companies worldwide, underscoring its commitment to innovation and collaboration. The exhibition featured standout technologies and products that reflect the Group's combined expertise.