NOK Renews Partnership Agreement with Kawasaki Frontale for Third Consecutive Year
NOK Corporation (Headquarters: Shibadaimon, Minato-ku, Tokyo; Representative Director, Group Chief Executive Officer: Masao Tsuru; hereinafter referred to as "NOK") has decided to continue its club partnership agreement with Kawasaki Frontale Co., Ltd. (Headquarters: Takatsu-ku, Kawasaki City, Kanagawa Prefecture; President and Representative Director: Akihiro Yoshida; hereinafter "Kawasaki Frontale").
This partnership enters its third season in 2026/27. In addition to displaying the NOK logo on the main stand at Uvance Todoroki Stadium by Fujitsu, Kawasaki Frontale’s home stadium, the logo will also appear on the second-tier ribbon board during home matches held at Japan National Stadium (MUFG Stadium).
NOK has served as a club partner since 2024 in recognition of Kawasaki Frontale’s wide-ranging community-based initiatives through football, including its hometown activities and school programs. Through this partnership, NOK will continue supporting the club’s activities. In addition, official Kawasaki Frontale merchandise featuring KKOOR, NOK’s first B2C silicone hair tie brand, will continue to be available at the club’s official shop.
About Kawasaki Frontale
・League: J1 League
・Hometown: Kawasaki City, Kanagawa Prefecture
・URL: https://www.frontale.co.jp/about/club_profile_en.html
2026/27 Season NOK Partnership Overview
・Partnership Category: Club Partner
・Logo Placement:
- Main Stand Signage at Uvance Todoroki Stadium by Fujitsu
(1-1 Todoroki, Nakahara-ku, Kawasaki, Kanagawa Prefecture)
- Second-Tier Ribbon Board at Japan National Stadium (MUFG Stadium)
(10-1 Kasumigaokamachi, Shinjuku-ku, Tokyo)
KKOOR × Kawasaki Frontale Collaboration
・Kawasaki Frontale players introducing the official club merchandise item, the “KKOOR” hair tie
・Product Lineup: Three variations inspired by the three team mascots (each available as a two-piece set)
Fron-ta: light blue and white
Cabrera: light blue and clear (semi-transparent)
Warun-ta: purple and black
・Where to Buy:
Kawasaki Frontale Official Shop AZZURRO NERO(1008-2 Shinmaruko-cho, Nakahara-ku, Kawasaki City, Kanagawa, Japan / Musashi-Kosugi Station)
Kawasaki Frontale Official Web Shop AZZURRO NERO
https://azzurronero.jp/ (Japanese only)
・Price: 550 yen (tax included)
About Hair Tie "KKOOR"
The KKOOR hair tie is NOK's first B2C product and has been on the market since February 2024. Since releasing the product, NOK has been collaborating with various sports teams.
The hair tie is made from NOK's newly developed silicone rubber and features a unique star-shaped cross-section that provides a secure hold while allowing for easy removal. Its excellent durability and resistance to sweat and water make it ideal for everyday use as well as more active environments like sports, saunas, and beach outings.
KKOOR is a registered trademark of NOK Corporation.
For inquiries related to this press release
Corporate Communications, Corporate Affairs Group, CEO Office, NOK Corporation
TEL: +81-3-5405-6372
Mail: mb_nok_corporate_affairsjp.nokgrp.com